Real money hasn't started playing in Bitcoin: Marcus Swanepoel, Luno

Real money hasn't started playing in Bitcoin: Marcus Swanepoel, Luno

Visual of Luno homepage. March 2017

BitX, that had recently re-branded itself as Luno, says the move will enable it to become a ‘more consumer friendly brand’, but South African entrepreneur Marcus Swanepoel, who founded this Singapore-based digital currency exchange, points out that the new name has more to it than meets the eye.

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