Alphabet scraps plan to blanket globe with internet balloons

Alphabet scraps plan to blanket globe with internet balloons

Children's blocks spell out the words "Google" and "Alphabet" in this arranged photograph taken in Tiskilwa, Illinois, U.S., on Tuesday, Aug. 11, 2015. Photographer: Daniel Acker/Bloomberg

In 2013, Google ran its first tests for Project Loon, an ambitious effort to circulate broadband-emitting balloons across the globe. On Thursday, the company said that’s not necessary anymore.

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