Rocket's India setbacks show entrepreneurship can’t be outsourced

Rocket's India setbacks show entrepreneurship can’t be outsourced

The logo of of Rocket Internet, a German venture capital group is pictured in this September 24, 2014 illustration photo in Sarajevo. REUTERS/Dado Ruvic/File Photo

Rocket Internet—Europe’s most well-known start-up incubator, which has made billions of dollars by building and flipping copycats of successful Silicon Valley start-ups—had one very hard lesson to learn from its experience in India: you can copy the business models, but you cannot outsource entrepreneurship.

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