Will Grab’s flywheel strategy take off?

Will Grab’s flywheel strategy take off?

Photo by Andrew Draper from Unsplash.

The “flywheel effect”. The term was coined by author Jim Collins in 2001, and famously embraced by Jeff Bezos, who used it to form the basis of Amazon’s world domination strategy.

Bring stories like this into your inbox every day.

Sign up for our newsletter - The Daily Brief
Subscribe to Newsletter