<article><a style="color: #000080;" href="http://www.wassupondemand.com" target="_blank">Wassup</a>, an on-demand laundry and dry-cleaning service, said it has acquired laundry service provider <a style="color: #000080;" href="http://chamakdirect.com/" target="_blank">Chamak</a> in Mumbai for an undisclosed amount.</article>

<a style="color: #000080;" href="http://www.wassupondemand.com" target="_blank">Wassup</a>, an on-demand laundry and dry-cleaning service, said it has acquired laundry service provider <a style="color: #000080;" href="http://chamakdirect.com/" target="_blank">Chamak</a> in Mumbai for an undisclosed amount.
Wassup, founded four years ago, aims to be present in 100 cities with a customer base of 1 million by 2018. The deal added Mumbai to its network. It recently started offerings services in Pune, Cochin and Delhi.
The Chennai-based company plans to reposition itself as a managed marketplace for home care and handyman services. Co-founders Durga Das and R Balachandar, a serial entrepreneur, had earlier raised $2 million in pre-Series A funding from Arun Chandra Mohan and Praveen Sinha, co-founders of Rocket Internet-incubated lifestyle e-tailer <a style="color: #000080;" href="http://www.jabong.com/" target="_blank">Jabong.com</a>.
Chamak, run by Village Laundry Services Pvt. Ltd., operates laundry kiosks. Users can schedule pickup and drop of laundry. The company had raised series A funding in 2011, in a round led by <a style="color: #000080;" href="http://www.kcpl.ca/" target="_blank">Kensington Capital</a> and <a style="color: #000080;" href="http://www.indexadvisory.com/" target="_blank">Index Advisory</a>. Other investors include <a style="color: #000080;" href="http://www.calvert.com/" target="_blank">Calvert Investments</a> and Sandeep Tandon, who has also invested in <a style="color: #000080;" href="https://www.freecharge.in" target="_blank">Freecharge</a> and <a style="color: #000080;" href="https://www.tinyowl.com/" target="_blank">Tiny Owl</a>.
&#8220;Chamak is India&#8217;s first brand in the on-demand laundry space which started seven years ago and is backed by leading investors. We are happy to have the Chamak team come on board with Wassup to achieve a joint vision to create the largest laundry services brand in Asia,&#8221; said Balachandar, co-founder and chief executive of Wassup.
India&#8217;s laundry market is largely unorganised and quality of wash is unreliable. That presents a huge opportunity to companies such as Wassup, which estimates the market size to be $31 billion.
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Wassup, a on-demand laundry and dry-cleaning service, said it has acquired laundry service provider Chamak in Mumbai for an undisclosed amount.

India: Wassup buys Mumbai-based Chamak to beef up on-demand laundry play

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India: Wassup buys Mumbai-based Chamak to beef up on-demand laundry play

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