Singapore-based GTRIIP, a digital identity software provider that enables hotel check-ins with a selfie, has secured undisclosed Series B funding from investors, including Japanese venture capital firm Global Brain.
GTRIIP will use proceeds from the latest funding round to expand in the Asia Pacific, especially in markets with ageing populations, waning workforces, and high labour costs. It had previously raised $1 million in its Series A funding round from connectivity solutions provider M1.
“The investment aligns with our vision to grow further in the Asia Pacific market. It is an ideal opportunity to showcase the value in seamlessly checking-in a large number of travelers using their own smartphones,” said GTRIIP founder and CEO Maxim Tint on the latest financing.
Founded in 2014, GTRIIP’s solution uses artificial intelligence (AI) and machine learning to automatically verify photo IDs and owners. It claims to cater to over 13,000 hotel rooms and office access points, and to have completed over 1 million check-ins globally.
The startup now plans to expand to new verticals beyond hospitality and launch products for other commercial properties such as tenant access and visitor access.
Global Brain made the investment in GTRIIP through the KDDI Open Innovation Fund (KOIF) No. 3, which it operates jointly with Japanese telecom major KDDI Corporation. This is KOIF’s first investment in the city-state. The fund, which has been investing in Indonesia-based startups since 2018, set up a Singapore office in June 2019.