Amazon India to expand private-label brands in fashion to take on rivals

Amazon India to expand private-label brands in fashion to take on rivals

Employees of Amazon India are seen behind a glass bearing the company's logo inside its office in Bengaluru, India, in this August 14, 2015 file photo. To match INDIA-WAREHOUSES/PRIVATEEQUITY REUTERS/Abhishek N. Chinnappa/Files

Online marketplace Amazon India plans to create its own private brands in fashion and expand its existing private label offering in electronic accessories and related products, two people familiar with the matter said.

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