Vietnam’s Big Investment Group JSC has secured a commitment of up to $5 million in equity capital, while South Korea-listed NICE Information & Telecommunication has acquired a majority stake in EasySalon.
BIG secures $5m equity commitment from Brookland
Vietnam’s Big Investment Group JSC has secured a commitment of up to $5 million in equity capital from private capital firm Brookland Group & Partners Limited to support acquisitions in the hospitality and food and beverage sectors.
The two companies signed a strategic partnership on August 7, marking BIG’s first international capital raise, according to a company statement.
The funding will be used to support BIG’s acquisition plans in the hospitality and food, beverage, and entertainment businesses in central Ho Chi Minh City. Individual transactions will be financed separately as they are completed, the company said.
BIG is also seeking to move its shares from Vietnam’s Unlisted Public Company Market (UPCoM) to the Ho Chi Minh Stock Exchange (HoSE) by September 2026.
The company operates through five member companies across hospitality, food and beverage, agricultural commodity trading and export, and property brokerage.
BIG said it plans to expand its hospitality business through an asset-light model, including management contracts, leasebacks and franchises. It is targeting 650 hotel rooms in 2026, increasing to 2,750 rooms by 2029 and 8,750 by 2035.
NICE I&T acquires 93% stake in EasySalon
South Korea-listed NICE Information & Telecommunication (NICE I&T) has acquired a majority stake in Vietnamese beauty industry software platform EasySalon, marking its first M&A deal in Vietnam.
NICE I&T acquired more than 93% of the shares held by EasySalon’s founder and CEO, according to information seen by DealStreetAsia. The transaction makes EasySalon a foreign-invested company.
Financial details of the transaction were not disclosed.
Founded in 2019, EasySalon operates a software-as-a-service (SaaS) platform for beauty businesses, including hair salons, spas, barbershops, nail salons and beauty clinics. Its software is designed to help businesses manage operations and customer experience.
As of July 2026, the platform was used by more than 5,000 beauty businesses across 34 provinces in Vietnam, according to the information provided.
The acquisition is NICE I&T’s first M&A transaction in Vietnam and its second deal in Southeast Asia, following an investment in Indonesia.
Listed on South Korea’s KOSDAQ exchange, NICE I&T provides payment infrastructure, credit card processing and financial IT services. Its businesses include payment gateway and value-added network services, payment terminals and POS systems, as well as mobile payment and transaction data services.
NICE I&T is part of South Korea’s NICE Group, whose listed companies also include NICE Holdings and credit information provider NICE Information Service.
