Taiwan-based tour marketplace KKday has raised $4.5 million in a Series A round led by AppWorks Ventures, a venture capital firm in Taiwan, and saw participation from 91Capital, a corporate investment arm.
The funds will be used to help the company expand across Asia, with Hong Kong, Macau, Singapore and Malaysia being likely destinations.
The tour marketplace, which connects travellers with meaningful travel activities, claims to cover 53 cities, including New York, Paris, Hong Kong and Bangkok. Users can also post a review of their experience after participating in the listed tours.
KKday founder and CEO Ming Chen is also a travel veteran, having founded eztravel.com.tw in 2000, which was later bought by Ctrip Inc, a Chinese travel agency. In 2003, he then founded startravel.com.tw, which went public a few years later.
KKday has branch offices in Hong Kong and China, and is looking to hire in Singapore, South Korea and Japan next month. At the moment, it claims to have 100 employees on its payroll.