Adtech firms scramble to pivot as investor interest declines

Photo by John Schnobrich on Unsplash

“Most investors are not really positive about adtech right now,” says Kosuge Sogo, co-founder and CEO of Singapore-based AnyMind Group, a technology startup that operates across advertising, marketing and HR.

Those are odd words coming from a startup that recently raised $24.6 million, and yet, it was AnyMind’s decision to go past its adtech antecedents that played a key role in it attracting investor interest.

Bring stories like this into your inbox every day.

Sign up for our newsletter - The Daily Brief
Subscribe to Newsletter