Anthem Asia invests in Myanmar’s mobile data collection startup Xavey

Visual from the company website

Anthem Asia, an advisory group that largely invests in businesses in Myanmar, said it had put in an undisclosed amount for a significant minority stake in Xavey, a mobile data collection platform.

Myanmar-based Xavey is working towards providing decision makers with reliable, timely information about people’s attitudes, habits and spending patterns in a country where raw data is often hard to collect or out of date, the company said.

Anthem Asia is investing a six-figure US dollar sum as a first phase, and this will eventually see it become the largest minority shareholder in Xavey Pte. Ltd., a Singapore-registered entity operating out of Yangon.

Xavey was established in December 2013 by entrepreneur Aung Sithu Kyaw.

“We are delighted to back Aung and team and their ambitious plans to roll out a range of exciting new products that will make conducting surveys and undertaking research easier and more efficient,” said Genevieve Heng, co-founder and director of Anthem Asia.

“The Xavey platform gives clients the data they need to make smart decisions that will guide the development of Myanmar as it becomes a significant Southeast Asian market in the coming years,” she added.

Xavey currently offers market research firm, NGOs and other clients the ability to conduct Myanmar- and English-language field surveys using mobile devices. It converts paper-based research forms into mobile applications. The product runs online, via the cloud, or offline.

The size of Anthem Asia’s fund is not known, but the firm invests anywhere between $100k to $1.5 million in its portfolio companies.

Xavey is among the many investments that Anthem Asia has made in the past 18 months, with the other prominent ones being Blink Agency, a digital marketing joint venture, and Zagar Communications, a marketing and communications services firm for foreign clients and for third-party PR agencies based outside the country.

Anthem Asia, that is run by Genevieve Heng and Josephine Price, both of whom have extensive investment and private equity experience growing companies in emerging Asian markets, has also invested in Hintha Business Centres and Thahara, a marketing and management platform offering access to small, unique properties across Myanmar.

Also Read: Exclusive: Myanmar’s MySQUAR aims to raise $2.5m in May London listing

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.