How cash fuelled TikTok’s meteoric rise in Asia Pacific

How cash fuelled TikTok’s meteoric rise in Asia Pacific

Alexander Shatov/ Unsplash.com

Stuck in regulatory crosshairs in the US and elsewhere, short video app TikTok has unwittingly achieved a level of notoriety that would make some influencers on its platform envious. Its legal troubles have done little, if any, damage to its position as the social media app of choice for millions of users, not least in the Asia Pacific.

Edited by: Deepshikha Monga

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