Catcha Group founder Patrick Grove launches new home rental platform Instahome

Catcha Group CEO Patrick Grove

Malaysian digital firm Catcha Group-backed home rental venture Instahome will launch its digital platform on Wednesday to introduce “a new way to rent a home”.

Instahome said, in a statement on Tuesday, that its end-to-end digital platform aims to provide a seamless home rental experience for tenants, agents, and landlords. “Tenants can manage their homes using the platform to pay rent, collect rewards, find maintenance services, and manage their relationship with the agents and landlords.”

The company was founded in September this year by Catcha Group co-founder and CEO Patrick Grove and Eric Tan, who was former chief of staff at Catcha, where he led the group’s investment team. “Built by a group of renters, Instahome is backed by Catcha Group, the operator and investor behind successful internet companies such as iProperty Group, iCar Asia, iflix, and Rev Asia,” the statement added.

Tan was formerly a founder of another Catcha-backed live-streaming app, VIP Live, in Indonesia, and also the Southeast Asia head at the London-based mobile app analytics startup, Reflection.io.

In a recent survey of 200 renters in Klang Valley, conducted by Instahome, 60 per cent said the quality of listing on existing property websites is their biggest frustration. 

“Most renting experiences are plagued by fake and/or inaccurate listings, misleading photos, and a cumbersome and overly-manual process,” Instahome said, adding that it looks to leverage design and technology to help improve the home rental experience for tenants, agents, and landlords.

“On Instahome, we personally visit and check all of our homes before listing them on our platform,” said Tan, the firm’s CEO. 

Additional key features of Instahome include 3D virtual tours, HD photos and videos of every listed home, and scheduling home visits on the platform.

“I am extremely excited to launch Instahome with an extremely passionate and talented founding team. Except for online property classifieds, the real estate industry has largely remained the same in the last 20 years. With our operating experience in iProperty, and extensive industry network we are very convinced that Instahome is the future of home rental,” Grove said.

Grove was the chairman and co-founder of iProperty Group, Southeast’s largest property website. iProperty Group was acquired by Rupert Murdoch’s REA Group for $532 million in 2015.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.