Indonesia’s aquaculture startup eFishery appoints former GoPay CEO as new commissioner

Indonesian aquaculture startup eFishery has roped in former GoPay CEO Aldi Haryopratomo as its commissioner, per an announcement.

Haryopratomo joined GoPay in December 2017 and has helmed it to become one of the largest e-wallets in the archipelago.

In his current role, Haryopratomo will help the firm reach one million farmers over the next three years, improve their livelihood, and create the required socio-economic impact through the aquaculture ecosystem, said eFishery CEO & co-founder Gibran Huzaifah.

“He has extensive experience and expertise in developing products and building companies that target MSMEs, rural communities, and the informal sector to have an impact on a massive scale, like those on Mapan and GoPay, which have touched millions of users,” Huzaifah added.

Established in 2013 by Huzaifah and other co-founders Chrisna Aditya and Ihsan Akhirulsyah, eFishery provides integrated services, starting from farming operations, and financing to distribution. The startup secured an undisclosed amount in its Series B round from Go-Venture and Northstar Group in August 2020.

Haryopratomo’s appointment as a commissioner was a natural evolution of the two entrepreneurs’ long-standing relationship. First, they met in 2015 at Endeavor Entrepreneur program, wherein Huzaifah claims to have seen Haryopratomo as someone who has a vision aligned with eFishery’s ambition.

Haryopratomo association with the burgeoning startup ecosystem dates back to establishing RUMA (Rekan Usaha Mikro Anda) in 2009, which is now better-known as Mapan. This startup was set up to help women in rural areas with low income, thereby helping them improve the quality of life.

Mapan was acquired by Gojek in 2017.

“The first time I met Gibran, eFishery hadn’t even raised its Series A funding. Every time I visit villages where eFishery operates, I can feel the deep trust between farmers and the eFishery team. eFishery’s strong grassroots culture has not changed since its early days, and I find it extremely inspiring,” Haryopratomo said.

Last year, eFishery claimed its revenue had quadrupled from 2019. In 2021, eFishery is targeting to launch an integrated Smart Farming Solution service specifically designed to increase the efficiency and productivity of shrimp farming.

Existing backers of eFishery include Aqua Sparks, Wavemaker Partners, InnoVen Capital, Triputra Group, 500 Startups, and Unreasonable Capital.

Singapore Reporter/s

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Following vacancies can be applied for (only in Singapore).   

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Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.