A group of indiepreneurs in the Philippines focusing on the creative economy are working together to launch a live reality-based business funding TV show patterned after Shark Tank in the US.
In an interaction with DEALSTREETASIA, enterprise transformation expert Winston Damarillo, said the show will be called “I’m In” with the goal to also create a funding event for indiepreneurs or people who are into food business, music, arts, fashion, or technology like government transparency, among others.
“Our aim for the show is obviously to get these new breed of entrepreneurs to be funded by angel investors who are here because they have a very strong interest in supporting the next generation of entrepreneurs for the country,” he said.
Damarillo will host the show which will be aired on TV and livestream online. He is the current PLDT Capital managing director, and founder and CEO of digital and big data solutions firms Amihan Global Strategies (AGSX), and Acalep.
He is also a co-chair of OCEAN (Open Collaboration with East Asia New Champions), a biennial gathering of leaders across sectors in the Philippines.
“Open source is essentially the show’s model. The rest of Asean can do this and we’re gonna go basically expand what we’re gonna learn here in the Philippines to other Asean countries,” Damarillo said.
‘I’m In’ is being crafted as a dual-screen show, intended to be watched on TV with a mobile phone so viewers can interact and engage. The TV network that will carry the show has yet to be announced.
“We’re gonna connect crowdfunding to venture funding at the same time on a TV show,” Damarillo said.
He noted the I’m In show is not about finding the next Facebook, Google, Uber, or Airbnb, but the next mass industry in the Philippines.
“The goal is to fund hundreds of creative entrepreneurs which we think are severely underserved. They are industries that if we do well can accelerate and even improve the Philippines’ position as one of the fastest growing economies in Asia,” Damarillo said.
Besides funding, he added that the show could help indiepreneurs get support in terms of mentoring, and distribution.