India: Flipkart Supermart to take on Amazon, BigBasket in grocery space

Flipkart has launched its grocery offering called Flipkart Supermart in Bengaluru and plans to expand it to five to six other major cities by the end of the year. Graphic: Ipsita Ray/DEALSTREETASIA

India’s largest online retailer Flipkart Pvt. Ltd plans to rapidly expand its recently launched grocery business, throwing down the gauntlet to entities such as online grocery market leader BigBasket and arch-rival Amazon India Pvt. Ltd, as large online retailers look to bet big on a sector that is expected to rake in hundreds of crores of business in next few years.

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