GoWabi was launched in mid-2016 by ex-Rocket Internet and Ensogo entrepreneurs Samir Cherro and Vadim Eremeev. It has built a marketplace that helps spa and beauty-shop owners to boost the clients in off-peak hours by giving discounts on the platform as well as online services to book and pay for regular prices during peak hours.
“While we’ve seen beauty players in the region focusing on more convenient ways for consumers booking beauty services, we want to support the shops control their capacity. There is a strong and growing demand from shop owners to manage the capacity and consumers who want discounts, this is an obvious win-win opportunity in a $8-billion market that still operates offline.” says co-founder and CEO Samir Cherro.
Apart from working with the spas and beauty salons, the startup has also partnered with key players in e-commerce and banks in Thailand such as Rabbit LINE Pay, Citibank, KTC and Lazada to improve its services.
“What makes Thailand unique about health and wellness sector is that we offer better service with far more competitive price than other countries, and this is one of the main reasons why we think GoWabi is doing the right thing, in the right place, at the right time,” Associate Director Mameaw Sapprasert, associated director of 500 TukTuks, said.
Prior to the seed round, GoWabi was backed by Lorenzo Peracchione and Adrien Barthel, the founders and angels from Sephora Digital, and Neeraj Jhaji.
The latest funding will be used to expand the team, improve the platform and onboard more shops and service categories.
To date, it has presence in nine major cities in Thailand. It claims to attract thousands of bookings each month, which is rapidly growing by 20 per cent month-on-month.
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