HK’s Gusto Collective raises $11m and 21 more deal updates worth $233m

Hong Kong-based brandtech company Gusto Collective has raised $11 million in its seed-plus round of financing to power companies with immersive customer experiences based on advanced technologies like augmented reality and virtual reality, the startup announced on Thursday.

Metaverse gaming firm Animoca Brands and Gaw Capital Partners, a Hong Kong-based real estate private equity company, co-led the investment. The oversubscribed round also attracted participation from BlackPine, YCI Limited, and several existing shareholders including ClearVue Partners.

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