How Norway's Telenor survived telecom turmoil in India

How Norway's Telenor survived telecom turmoil in India

Vivek Sood, chief executive of Telenor India. Cheaper rates for STD calls ensured that users retained their Telenor number, even if it was as a second SIM card. Photo: Ramesh Pathania/Mint

For Norway’s Telenor ASA, a little over three years after it entered India, the choices were stark: quit the world’s second-largest telecom market and write off its billion-dollar investment, or pivot to a stripped-down but risky survival strategy.

Bring stories like this into your inbox every day.

Sign up for our newsletter - The Daily Brief
Subscribe to Newsletter