India: Messaging app Hike CEO Kavin Bharti Mittal targets to cross 100m users soon

India: Messaging app Hike CEO Kavin Bharti Mittal targets to cross 100m users soon

Kavin Bharti Mittal. Photo: Priyanka Parashar/Mint

India’s homegrown messaging app Hike Ltd is looking to grow into a platform for content, media and services, even as the three-year-old firm tries to break even. While the company claims to be the No. 2 messaging app after Whatsapp in India with more than 65 million users, the numbers released by a TNS study earlier this week didn’t mention it.

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