India: Myntra to invest in 15-20 brands with Brand Accelerator programme

India: Myntra to invest in 15-20 brands with Brand Accelerator programme

Photo: Bloomberg

Flipkart-owned fashion retailer Myntra plans to invest in and forge strategic partnerships with at least 15-20 local fashion brands as part of its new accelerator programme and is simultaneously looking to bring more international brands to its marketplace this year, a top company executive said.

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