Indonesian state-owned digital payments provider LinkAja is slowly getting back on its feet after the rude jolt from the COVID-19 pandemic, by tapping new revenue streams and user segments.
The e-wallet, launched in June 2019 by a consortium of state-owned enterprises (SOE) including railway operator PT Kereta Commuter Indonesia (KCI) and the toll road operator PT Jasa Marga Tbk, focused on transportation. With exclusive rights to provide payment services on public commuter lines and toll roads, LinkAja, it was felt, could challenge the domination of Go-Pay, owned by Gojek, and Grab-backed OVO.