While Malaysia-based content startup Good Foodie Media has raised RM220,000 ($52,581) to expand its services into Singapore; investment holding company Apex Equity and its unit have inked a merger agreement with Mercury Securities.
Good Foodie Media snags $52k
Malaysia-based content startup Good Foodie Media has raised RM220,000 ($52,581) from Penang’s i4 SeedFund and angel investors to expand its services into Singapore, it said in an announcement on December 19. Founded in 2018, Good Foodie Media produces food, event and travel related content in the form of daily food review videos, listicles, event postings, food deals compilations and others. It currently has presence in Penang and Kuala Lumpur, with plans to expand to Johor, Singapore and Bangkok. The startup claims that it has been profitable since day one of its operations through video advertising, advertorial, branded content and agency work. To date, Good Foodie Media has over 1 million followers across multiple social media platforms.
Apex Equity inks merger deal
Bursa-listed investment holding company Apex Equity and its unit JF Apex Securities have inked a business merger agreement with Mercury Securities, following a preliminary agreement they entered into in September, it said in a stock filing on December 18. Under the BMA, Apex Equity will be taking over Mercury Securities’ stockbroking, corporate advisory and other related businesses for RM140 million ($33.4 million), and transferring them to JF Apex.