India’s Nexus Venture Partners leads $10m investment in NZ startup AskNicely

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AskNicely, a New Zealand and US-based company that provides real-time customer feedback to companies, has raised $10 million in a Series A funding round, led by Nexus Venture Partners, a venture capital firm from India.

Existing investors Blackbird Ventures, which led a $4.86 million round in 2017, and K1W1 also joined the new round, according to a release.

Nexus Venture Partners, which focuses on early growth stage companies, is in the process of raising its fifth fund targeting a corpus of up to $400 million.

Founded in 2014, AskNicely captures customer feedback based on metrics like the Net Promoter Score, thereby building stronger relationships with clients. As part of its services, AskNicely ensures companies get its front line staff to deliver the right experience for customers.

The funding will help AskNicely build out the platform that helps businesses stay on top of customer feedback, motivate staff to deliver better customer experiences and drive customer advocacy.

“More leaders are recognizing the urgent need to ensure the experience for every customer hits the mark so that they’ll become advocates for the brand and, ultimately, accelerate growth,” said Aaron Ward, co-founder & CEO of AskNicely.

“It’s no longer enough to do an annual customer survey and get strokey-beardy about it in the boardroom. This movement is about helping businesses ignite a customer-obsessed culture across their entire workforce, all powered by real-time customer feedback.”

Post investment, Abhishek Sharma, principal, Nexus Venture Partners, will join the AskNicely board.

Based out of offices in Portland, Oregon and New Zealand, AskNicely claims to have helped over 1,000 businesses globally. It raised its angel round in 2015 from Enterprise Angels.

Also Read: 

Nexus Venture Partners backs $40m Series C round in AI startup H2O.ai

India’s bike taxi startup Rapido raises $11.2m led by Nexus Venture Partners

India: Voice AI startup Observe.AI raises $8m led by Nexus Venture

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.