The Philippine National Bank (PNB) hired a seasoned banking and finance professional Norman Martin Reyes as its new chief marketing officer and head of marketing group on Friday, December 5.
Reyes, who will hold the rank of senior vice president, will assume office on January 16, 2015, PNB said in a statement. His role at the private commercial bank is identical to the title position he is vacating at the United Coconut Planters Bank (UCPB) where he served as head of the marketing group since 2009.
In his five-year stint with UCPB, Reyes did product management, product marketing, product sales, brand marketing, customer relations, corporate communications, customer quality management, and market and customer research for the bank.
Reyes will be bringing more than two decades of experience in banking and finance to his new job in PNB. Prior to UCPB, he held executive positions in Citibank NA, UnionBank and Royal Bank of Scotland.
Reyes is currently a member of the board of directors of BancNet, the largest ATM consortium in the Philippines with a network of more than 12,200 ATMs and over 40 million ATM cardholders.