Indian online fashion brand StalkBuyLove raises $1m from Trifecta Capital

Online fashion brand StalkBuyLove has raised $1 million in venture debt from Trifecta Capital to strengthen its supply chain technology and expand its team, the two parties said on Monday.

Owned and operated by Ad Victoriam Ventures Pvt Ltd, StalkBuyLove had previously raised a series A round of equity funding led by Kalaari Capital, in December 2016.

Including the current debt round, the company’s total funding adds up to over $5 million.

Venture debt allows start-ups to raise working capital without diluting ownership unlike equity funding. With a target corpus of Rs500 crore, Trifecta has invested in companies such as Urban Ladder, Paper Boat and UrbanClap.

Another venture debt firm, InnoVen Capital recently said on 11 April that it doubled its investment to about $37 million across 17 companies in the quarter ended March, as compared to the previous quarter.

Founded in 2012 by Tushar Ahluwalia and Nishrit Shrivastva, StalkBuyLove sells fashion apparel and accessories for women online, through its website and mobile application. The company claims to have average basket size of Rs1,700, earning gross margins of about 60%.

Firms selling private labels enjoy better margins. The brand sold 65,000 garments in April, said the chief financial officer of the company, Tushar Baveja.

The company is purchasing a software from Israel to strengthen its supply chain in addition to introducing new categories; aiming to double its revenue run rate to Rs100-150 crore by December 2017, added Ahluwalia.

Its customers are women between the age of 16-35 years, located in top ten cities of the country.

This article was first published on Livemint.com

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.