P&G sets up fund to invest in Indian startups

P&G sets up fund to invest in Indian startups

A file photo of Procter & Gamble's downtown Cincinnati headquarters. Photo: Bloomberg

Procter & Gamble India (P&G India) said Wednesday it has established a multimillion-dollar fund to invest in Indian start-ups and pursue a collaborative growth strategy. The company, however, did not disclose the size of the so-called Innovation Sourcing Fund.

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