Thai retailers find new ways to sell amid COVID-19 outbreak

Thai retailers find new ways to sell amid COVID-19 outbreak

Photo: Central Retail

Thai retailers have resorted to a mix of alternative sales strategies like drive-throughs and calling up customers direct to generate business as malls and airports close during the coronavirus crisis.

The country’s largest retailer, Central Retail Corporation Pcl (CRC), was calling up previous customers, chief executive Yol Phokasub told reporters in a conference call on Thursday.

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