TikTok Shop charges ahead during US shopping season despite policy hostility

TikTok Shop charges ahead during US shopping season despite policy hostility

FILE PHOTO: TikTok logo is displayed on the smartphone while standing on the U.S. flag in this illustration picture taken, November 8, 2019. REUTERS/Dado Ruvic/File Photo

Undeterred by US policymakers’ hostility, ByteDance’s TikTok unit is charging ahead with leveraging its popularity among ordinary Americans to seize a share of the world’s biggest consumer market. And it appears to be gaining traction in the year’s hottest shopping season.

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