TikTok is shaking up the online shopping landscape in SE Asia

TikTok is shaking up the online shopping landscape in SE Asia

FILE PHOTO: FILE PHOTO: TikTok app logo is seen in this illustration taken, August 22, 2022. REUTERS/Dado Ruvic/Illustration

TikTok is emerging as one of Southeast Asia’s most prominent e-commerce platforms, with sales growing sevenfold in one year as it attracts a wave of young, tech-savvy users with shopping and entertainment features.

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