<article>Chinese children content platform KaDa Story has raised nearly RMB100 million ($14 million) in a Series A+ round led by growth capital investment firm Trustbridge Partners to facilitate its global expansion.</article>

Chinese children content platform KaDa Story has raised nearly RMB100 million ($14 million) in a Series A+ round led by growth capital investment firm Trustbridge Partners to facilitate its global expansion.
Other investors including 37 Interactive Entertainment and Tomorrow Advancing Life participated in the financing.
Launched in 2015, KaDa Story specialises in personalised reading services for children aged 0 to 9. It also provides tailor-made services and one-stop children&#8217;s content solutions for publishers, kindergartens, public libraries, smart terminals, and other enterprises.
“We hope that by reading good stories, children can acquire a great deal of knowledge, and more importantly, cultivate the correct way of thinking to lay a foundation for proper values and a positive outlook on life as they grow up,” said Sally Xie, CEO and founder of KaDa Story.
The ed-tech startup has been present in 162 countries and regions, including developed countries such as the US, Japan, France and Australia. It has established partnerships with more than 40 international children content agencies, including The Walt Disney Company, Groupe Bayard and Oxford University Press, as well as over 160 others in China.
KaDa Story said, it will use the proceeds to build closer cooperation with multiple children publishing houses that are backed by Trustbridge, such as Everafter Books, Baby Cube, Bayard Bridge Books and Holiday House.
Particularly, it will work with China Literature Limited, a Trustbridge portfolio company, for further market expansion,  content creation and monetisation.
The Hangzhou-based company also targets improvements in user experience and distribution channels. It said it has been connected to nearly 100 intelligent sound boxes, including those developed by the internet giants such as Baidu Xiaodu, Tmall Genie, JD DingDong Smart Speaker and Xiaomi.
Trustbridge manages approximately $8 billion in assets from an investor base that includes leading university endowments, pension funds and strategic industry partners, it says on its website. The firm focuses on the TMT, consumer and healthcare sectors.

KaDa Story raised nearly $14 million in Series A+ round led by growth capital investment firm Trustbridge Partners to facilitate global expansion.

Trustbridge Partners leads $14m funding in China's KaDa Story

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Trustbridge Partners leads $14m funding in China's KaDa Story

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