SG dental product brand Zenyum raises $40m Series B led by L Catterton

Zenyum

Singapore-based dental product brand Zenyum has raised $40 million in Series B funding led by L Catterton, according to a company announcement.

The round was joined by existing investors Sequoia Capital India, RTP Global, Partech, TNB Aura, Seeds Capital, and FEBE Ventures. Zenyum was part of the inaugural cohort of Surge, an initiative by Sequoia India. It last raised $16.5 million in its Series A round in 2019.

According to the statement, the fund proceeds will be used to accelerate Zenyum’s expansion across Asia, deepen its range of products, and develop its technology stack to be a partner to dentists in the region.

Zenyum added that the firm has quadrupled its revenue in 2020 alone. Since its inception in 2018, Zenyum has expanded its in-house product line to also offer electric toothbrushes and whitening gel, beyond its 3D printed invisible braces, its core product.

The Asian direct-to-consumer brand is also present in Singapore, Malaysia, Indonesia, Hong Kong, Macau, Vietnam, Thailand and Taiwan, with plans to enter new markets soon.

It manages a network of dental partners across the region to offer more personalised in-person consultation services to addressing needs like X-Ray, 3D teeth scans. Its app also serves as a touchpoint with its patients, providing them with monitoring and guidance throughout the process with its dentist partners.

“Fueled by aesthetic-conscious millennials, the affordable dental cosmetics market in Asia is growing rapidly, and Zenyum has the potential to become the regional champion in this category,” said Anjana Sasidharan, Head of Growth Investments for L Catterton Asia, who will join the company’s board.

L Catterton is one of the world’s largest consumer-focused private equity firms, boasting over $27 billion in capital across its global funds. It has made several investments in the dental and consumer health space as well, including names such as Ideal Image, ClearChoice, dentalcorp, OdontoCompany, Espaçolaser, and 98point6.

“The team at Zenyum looks forward to working with L Catterton, leveraging the firm’s global expertise in brand-building as we aim to become the leading Smile Cosmetics business in the region,” said Julian Artope, co-founder and CEO of Zenyum.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.