Japan-based content marketing creation and distribution company Somewrite has announced being acquired by local media company Asahi Shimbun, according to a release.
Both companies have not disclosed the acquisition amount, but noted that there is synergy between the two parties. Asahi Shimbun, which runs a national daily broadsheet newspaper that has a circulation of eight million readers as of 2010, may start using Somewrite’s services to create owned media for its advertising clients.