Japan: Content marketing firm Somewrite acquired by Asahi Shimbun

Japan: Content marketing firm Somewrite acquired by Asahi Shimbun

Japan-based content marketing creation and distribution company Somewrite has announced being acquired by local media company Asahi Shimbun, according to a release.

Both companies have not disclosed the acquisition amount, but noted that there is synergy between the two parties. Asahi Shimbun, which runs a national daily broadsheet newspaper that has a circulation of eight million readers as of 2010, may start using Somewrite’s services to create owned media for its advertising clients.

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