Singapore: EDBI leads strategic investment into shopper analytics firm RetailNext

Visual of RetailNext homepage. August 2016

EDBI, the investment arm of Singapore’s Economic Development Board (EDB), has made a strategic equity investment into California-based RetailNext Inc.,a retail-oriented IoT platform that conducts shopper analytics through a centralised SaaS platform.

According to Crunchbase data, RetailNext has raised an aggregate of $184 million in equity financing across five rounds from 10 investors, with its last two investments being a $125 million Series E round led by Activant Capital in April 2015 and a $30-million Series D round led by Nokia Growth Partners in July 2014.

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