Alibaba’s luxury joint venture with Richemont goes live in China

Alibaba’s luxury joint venture with Richemont goes live in China

Employees and visitors take photographs around the reception desk at the Alibaba Group Holding Ltd. headquarters in Hangzhou, China, on Friday, Sept. 8, 2017. Photographer: Qilai Shen/Bloomberg

Richemont and Alibaba Group Holding Ltd.’s luxury joint venture is going live in China, presenting 130 brands in one location on the Tmall e-commerce site.

Tom Ford, Brunello Cucinelli and Jimmy Choo will join Richemont brands Cartier, Piaget and Vacheron Constantin on the site. Investors have awaited details on the partnership since the companies announced it about a year ago.

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