GoDaddy to buy Host Europe for $1.82b to help broaden consumer base

The GoDaddy inc. logo is shown on a computer screen in this illustration photo in Encinitas, California May 3, 2016. REUTERS/Mike Blake

U.S.-based website domain name provider GoDaddy Inc said on Tuesday it would buy peer Host Europe Group for 1.69 billion euros ($1.82 billion), including debt, as it looks to expand beyond the initial set-up of websites.

GoDaddy has branched into the more profitable business of hosting websites for small businesses and consumers and the HEG deal will help it accelerate this shift as well as broaden its customer base in Europe.

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