GOJEK partners Go-Pay rival LinkAja, to add payment option to its app

Go-Pay. Photo: GOJEK website

In an unanticipated twist in Indonesia’s e-payments game, powerhouse GOJEK has established a collaboration with newcomer LinkAja, a state-backed e-wallet platform that was launched to challenge the domination of GOJEK’s Go-Pay and Grab-backed OVO.

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