SEA: Grab and Gojek are squaring off in an international food fight

SEA: Grab and Gojek are squaring off in an international food fight

Gojek driver helmets are seen during Go-Food festival in Jakarta, Indonesia, October 27, 2018. REUTERS/Beawiharta

Nanik Soelistiowati, the owner of a banana fritter stall in West Jakarta, is the unlikely prize in a battle between two of the most valuable technology startups in Asia.

The 64-year-old woman signed up for Gojek’s nascent food delivery service in 2015 after hearing about it from her children. Delivery motorbikes slalomed through traffic jams to deliver her delicious snack, which uses honey for a caramelized flavor, to all parts of congestion-choked Jakarta. Sales took off.

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