Indian marketplace Jumbotail raises $11m led by Canada’s Heron Rock

Grocery shopping. Photo:
Guus Baggermans/Unsplash

Jumbotail, an online wholesale marketplace for food and grocery products, has raised $11 million in series B2 round of funding led by Canadian venture capital fund Heron Rock, with participation from Jumbofund, Nexus Venture Partners, Siddhi Capital, Reaction Fund, Pimpernel Holdings and a group of high net individuals.

The Bengaluru-based startup sources and sells products such as staples, pulses and other fast moving consumer goods to small mom-and-pop stores, kiranas, and supermarkets. It currently serves more than 30,000 small stores its full stack B2B e-commerce model, which includes warehouses, a last-mile delivery supply chain network, and a fintech platform for payment and credit solutions to store owners.

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