Quick-service restaurant (QSR) chain McDonald’s has acquired a 9.9 per cent stake in Plexure, a New Zealand-based mobile engagement software, it said in a statement.
The US fast food giant said it is purchasing close to 13.8 million shares in Plexure at an issue price of NZ$0.3905, at a 15 per cent premium. This implies a price tag of nearly NZ$5.4 million, or $3.6 million.