McDonald’s buys 9.9% stake in New Zealand app developer Plexure

McDonald’s buys 9.9% stake in New Zealand app developer Plexure

People walk past the entrance to a McDonald's restaurant in Shanghai, China, July 30, 2015. BRANDS/MCDONALDS REUTERS/Aly Song

Quick-service restaurant (QSR) chain McDonald’s has acquired a 9.9 per cent stake in Plexure, a New Zealand-based mobile engagement software, it said in a statement.

The US fast food giant said it is purchasing close to 13.8 million shares in Plexure at an issue price of NZ$0.3905, at a 15 per cent premium. This implies a price tag of nearly NZ$5.4 million, or $3.6 million.

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