We are betting on the Indonesian consumer story: Northstar co-founder Walujo

Northstar Group co-founder and managing partner Patrick Walujo (centre) is flanked by journalists at the Indonesia PE-VC Summit 2020 in Jakarta. Photo: DealStreetAsia

Private equity investor Northstar Group is betting on the consumer opportunity at the bottom of the pyramid in Indonesia, Southeast’s largest economy that is home to 271 million people, the investment firm’s co-founder and managing partner Patrick Walujo said.

“When you look at the need of our brothers and sisters in that segment, it is really basic services and products. We also take a view… if we deliver good quality, affordable products to them, this not only benefits us as investors, but also benefits the society and the country,” he said at the Indonesia PE-VC Summit 2020 organised by DealStreetAsia in Jakarta on Wednesday.

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