Online beauty marketplace, Purplle, on Monday said that it has raised $45 million in funding from new investor Sequoia Capital India, with existing investors Verlinvest, Blume Ventures, and JSW Ventures also participating as a part of the round.
As a part of the transaction, Purplle’s early backer Ivy Cap Ventures has seen a partial exit, making a 22X return of ₹330 crore against ₹15 crore of initial investment, the company said. IvyCap Ventures had invested in Purplle, as a part of its Series A funding back in 2015.
