Temasek-backed ST Telemedia leads $30m round in California-based Instart Logic

Photo: Instart Logic's Twitter account

Singapore-headquartered ST Telemedia (STT) has led a $30-million round in US-based digital experience platform provider Instart Logic.

In a statement on Thursday, Instart Logic said it will use the funding for global expansion and to extend its artificial intelligence-powered digital experience platform.

“We will also use these new funds to expand initiatives that help publishers monetize their content through digital advertising. Due to increasing adoption of ad blocking software, publishers are seeing up to a 15 percent decrease in online revenue,” said Manav Mital, chief executive officer and founder of Instart Logic. Including this new round, the company has now raised a total of $140 million in equity funding.

Instart Logic offers a cloud-based platform to connect its customers’ cloud, web and mobile applications with users’ devices to optimize performance and security. Its customers include Neiman Marcus, Bonnier Corporation, Office Depot, and Washington Post.

“Nearly every company across the world has a broad range of cloud, web and mobile-based digital initiatives. The Instart Logic platform can make them all run faster, look better and be more secure – delighting consumers and driving up online revenue,” said Nikhil Eapen, chief strategy and investment officer of ST Telemedia.

Previous backers of Instart Logic include Geodesic Capital, Stanford-StartX Fund, Harris Barton Asset Management, Hermes Growth Partners, Andreessen Horowitz, Four Rivers Group, Kleiner Perkins Caufield & Byers, Tenaya Capital, and Telstra Ventures.

Focused on communications, media and tech investments, STT is a subsidiary of Singapore’s state investment firm Temasek Holdings. Its other investments include US-based security tech services provider Armor, Asia Mobile Holdings, Datameer and Virtus Data Centres.

Also Read:

Temasek-backed ST Telemedia invests $89m in US-based Armor

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.

Singapore Reporter/s

In Singapore, we are looking to double our reporting team by this year-end to comprehensively cover the fast-moving world of funded startups and VC, PE & M&A deals. We want reporters who can tell our readers what is really happening in these sectors and why it matters to markets, companies and consumers. The ability to write precisely and urgently is crucial for these roles. Ideal candidates must have to ability to work in a collaborative, dynamic, and fast-changing environment. We want our new hires to be digitally savvy and ready to experiment with new forms of storytelling. Most importantly, we are looking for hard-hitting reporters who work well in a team. Collaboration and collegiality are a must.

Following vacancies can be applied for (only in Singapore).

Following vacancies can be applied for (only in Singapore).   

  • A reporter to track companies/startups that have raised private capital, and have the potential to become unicorns. SEA currently has over 40 companies with a valuation of over $100 million and under $1 billion.
  • A reporter who can get behind the scenes and reveal how funding rounds are put together, or why they’ve failed to materialise. She/he in this role will largely focus on long-format stories. 
  • A journalist to track special situations funds, distressed debt and private credit (from the PE angle) across Asia.