Tencent has strengthened its presence in the Thai market through the formation of a joint venture (JV) with Thailand’s Ookbee in the form of Ookbee U, which is intended to be the foundation of a digital media content ecosystem.
Ookbee is a digital entertainment platform startup that started as an online book and magazine business and engaged content creators across Southeast Asia. Incepted in 2011, over the years it has expanded its offerings fro include user-generated comics, novels, music, short videos, and idea sharing.