Mekong Capital, the first private equity firm in Vietnam founded in 2001, is placing its bets on consumer-focussed sectors among top themes to watch out for in the south-east Asian country up to 2020.
Even as Mekong Capital is not investing in technology, Chris Freund, founder and partner, Mekong Capital, told DEALSTREETASIA, in a recent interview, “All consumer sectors should do well between now and 2020, but the companies that successfully implement omnichannel retailing, which tightly integrates online and offline, will be most successful. Companies that are online only or offline only will struggle compared to those that successfully apply both online and offline in a seamless way.”
