Indonesian ride-hailing unicorn Go-Jek on Monday announced that it is set to expand its services to 14 Bangkok districts via its local affiliate app GET.
Last December, Go-Jek launched the beta version of GET in three Bangkok districts – Chatuchak, Lad Prai and Wang Thong Lang, offering two services – ride-hailing service called GET WIN and a courier service called GET DELIVERY. It claims that the initial testing areas have garnered “generally positive feedback from both drivers and riders”, pushing for a more rapid expansion.
“We believe that two-wheeled rides are key to easing Bangkok traffic and helping to move people around more quickly and efficiently. We are soft launching with GET WIN and GET DELIVERY first, before introducing a broader range of services in future. We are confident of offering the best experience to make city life more seamless,” said GET co-founder and CEO Pinya Nittayakasetwat.
Nittayakasetwat noted that GET uses only licensed ‘win’ drivers, or those that hold the official license for transporting passengers on two-wheeled vehicles.
Earlier this month, Go-Jek also extended its ride-hailing services to the whole of Singapore. As at the end of December 2018, Go-Jek’s beta app in the city-state had been downloaded over 50 million times. But unlike its expansion into other Southeast Asian markets, Go-Jek has entered Singapore using its own entity and brand, without the use of a local affiliate.
In Vietnam, Go-Jek kickstarted its local operations last September under the local brand Go-Viet. The Philippines is expected to be the next market for Go-Jek, although it recently hit a roadblock after the country’s transportation authority rejected its application due to non-compliance with foreign ownership regulations.
“Our expansion is really taking off and more and more people are feeling the benefit of Go-Jek’s way of operating. We’ve launched ride-hailing and food delivery in Vietnam, our Singapore beta testing is already bringing massive benefits to thousands of people there and now we are ramping up our presence on the streets of Bangkok. This is another great milestone for our company and we can’t wait for GET to become an established presence for the people of Thailand,” said Go-Jek founder and CEO Nadiem Makarim.
On its home ground, as of October 2018, Go-Jek said its mobile app has been downloaded more than 108 million times by Indonesian users and it has partnered with over 1 million drivers, more than 300,000 food merchants and around 30,000 service providers throughout the Indonesian market, while facilitating over 100 million transactions per month.
Last year, it announced that it would invest $500 million into overseas expansion into Vietnam, Singapore, Thailand and the Philippines. Go-Jek is reportedly finalising a $2-billion funding round to boost its international expansion plans. Its arch-rival Grab has raised over $3 billion of an ongoing $5-billion Series H round from investors including Tokyo Century, Yamaha, Hyundai and Microsoft.