Gemilang Dana Sentosa, who is also a backer of e-payment provider DOKU, has invested an undisclosed amount in mutual funds marketplace and news portal Bareksa.
Gemilang now owns 20 per cent of the platform via a rights issue transaction.
Bareksa will use the fresh capital to expand its business, in tech development, talent acquisition, as well as to increase marketing efforts. It also aims to triple the number of accounts it has at present.
Bareksa also announced that it has appointed Mahendra Siregar, former Head of Investment Coordinating Board (BKPM), as president commissioner.
Currently, Bareksa’s valuation has reached an “eight-digit” figure in US dollars, according to media reports.
“Bareksa is the right platform to reach out to people who have absolutely no knowledge of the more sophisticated financial products, such as mutual funds. This segment is even larger than the ‘unbankable’ segment due to limited knowledge on financial services,” said Thong Sennelius, DOKU CEO.
“We are bridging a lot of aspects. In our platform, not only we offer capital market products but also research and information, explanation and analysis with a friendly tone,” he added.
Bareksa’s services range from financial data to online tool to news and analysis on investment and market. The Indonesian Financial Service Authority (OJK) has granted the startup a license to operate – the first for a fintech platform, it claimed.
Bareksa was launched in January 2015 and has till date recorded over 32,000 accounts with investments under management of more than Rp 200 billion. About 70 percent of its account holders are between the age group of 20 and 35 years old.
Bareksa – DOKU partnership started late last year when DOKU announced that it was helping Bareksa to market a mutual fund product at a relatively low price. The product – Cipta Dana Cash – will be offered at a starting price of Rp 100,000 ($7.7) to 1.3 million DOKU users. Customers can purchase it via their electronic gadgets, and they would receive 8.5 per cent of annual interest.
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