Need to think omnichannel in Indonesia, not just e-commerce: Lippo's Riady

Need to think omnichannel in Indonesia, not just e-commerce: Lippo's Riady

John Riady. Photo: Reuters

Big companies in Indonesia that fail to adapt to the digital revolution will die and be replaced by smaller innovative companies as the country’s corporate landscape is headed towards a dramatic change, said John Riady, director of Lippo Group, one of Indonesia’s largest and richest family-owned conglomerates.

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